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Disregard the “Nu-uh!” Effect at your own peril
Once upon a time, but not that long ago, a brand message could be successful even if it was close … Read More →
View ArticleIn The Age of the Customer, customers co-own your brand message
The Age of the Seller is succumbing to what I’ve named The Age of the Customer®. In this new Age, … Read More →
View ArticleVIDEO: Allow customers to see your business’s authentic side
Age of the Customer author and Small Business Advocate Jim Blasingame discusses the importance of introducing your customers to your … Read More →
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